2 Apr 2012

On 20 February, FERA member l’ARP co-hosted the inaugural session of the “The Cinéastes Invite a European Friend” in Paris at their Cinema des Cinéastes. Following the screening of his second feature film Oslo, 31. August, Norwegian director Joachim Trier was present to answer questions from the audience and from the moderators Jean-Paul Salomé, President of ARP and Janine Lorente, Deputy Director General of SACD and Chairwoman of the SAA board of directors.

FERA CEO Elisabeth Sjaastad (who also happens to be Norwegian) was invited to participate, and she spoke about the recent developments in Norwegian film and the new generation of talents, such as Trier, who make auteur films  that find a growing audience outside of Norway.

Oslo 31. August had its World Premiere in Un Certain Regard at the 2011 Cannes International Film Festival.

Trier’s first feature Reprise was also released in cinemas in France, which is a significant achievement for a Norwegian film.

Filmmakers in Norway now find themselves in the privileged position of having increasing funds available, while their colleagues in Europe fight to retain theirs due to the financial crisis.

The event was organized by  ARP, SACD, SAA, and the   film’s French distributor Memento Films, with support from the Norwegian Embassy in Paris.

On a strong run in cinemas

Oslo, 31. August sold 30,000 tickets during its opening weekend, and is set to become the most popular Norwegian film in France since Bent Hamer’s Kitchen Stories (2003), which totalled 75,000.

Now after two weeks in France  Oslo, 31. August has already done better than the 65.000 admissions it reached domestically. Distributor Memento Films has upped the release from 38 prints to 53 following the early success, and now hopes to get close to 150.000 admissions.

German international sales agent The Match Factory has licensed the film to more than 20 territories, and at Sundance this year, the film was picked up for American distribution by Strand Releasing.

Oslo, 31. August is also currently shown in Brussels at the Galeries cinema.